Grupa Wirtualna Polska, also known as WP, is a publicly owned company headquartered in Poland. Founded in 1995, the company employs approximately 1130 individuals and reported $590.2M in revenue as of 2025. It functions as a tier 1 media tech buyer. The company specializes in media and TV services, operating as a conglomerate of companies active in the media and e-commerce sectors.
Wirtualna Polska Holding S.A. reported its second-quarter 2026 earnings on September 9, 2026, with sales reaching PLN 579.38 million, an increase from PLN 540.82 million a year prior. Separately, on September 8, 2026, the company announced it generated over PLN 576 million in cash revenue during Q2 2026, representing an almost 8% increase compared to the same period last year. For the first half of 2026, the Group's cash revenue increased by 28% to more than PLN 1.15 billion. Previously, on July 20, 2026, Wirtualna Polska recognized additional estimated income from a corporate income tax refund, resulting from the correction of CIT overpayments due to the application of the IP Box tax relief. Earlier, the company notified transactions in its shares: on June 26, 2026, notifications concerned transactions by persons closely associated with managerial responsibilities, specifically the expiration of share pledges. This followed a June 8, 2026, notification of a share transaction executed by a person closely associated with managerial responsibilities.
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Grupa Wirtualna Polska offers 2 products in the media and telecoms services industry. Grupa Wirtualna Polska's product portfolio comprises of media and TV services and search, social, and retail media.
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Grupa Wirtualna Polska's revenues were $590.2M in 2025. Caretta Research has split Grupa Wirtualna Polska's revenue into 2 different product categories, the largest of which is video streaming, which represents 100% of Grupa Wirtualna Polska's revenue.
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