ESL Gaming is a privately owned company based in Germany. Founded in 2020, it has approximately 490 employees and reported $281.7M in revenue as of 2023. Functioning as a tier 1 media tech buyer, the company specializes in niche sports, primarily operating as an esports company.
ESL FACEIT Group (EFG) on April 14, 2026, established a global partnership with Kick to distribute major Counter-Strike and Dota 2 events, aiming to expand EFG's reach with younger digital audiences and focusing on high-growth markets including MENA. Under this agreement, Kick will serve as the exclusive platform for the ESL Challenger League. Previously, on April 9, 2026, Intel Extreme Masters (IEM) confirmed its return to Rio de Janeiro for a tournament. This followed ESL FACEIT Group's March 25, 2026, announcement of changes to its Counter-Strike 2 circuit for 2027, which included plans to host events in at least three new cities and to implement eight-team playoffs.
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