Cricket Australia

http://www.cricketaustralia.com.au/
https://www.linkedin.com/company/cricket-australia/

Cricket Australia, a privately owned entity based in Australia, founded in 1905, employs approximately 590 individuals, and reported $293.9M in revenue as of 2025. Functioning as a tier 1 media tech buyer, its main product is spectator sports. The organization serves as the governing body for professional and amateur cricket within Australia.

2025 Revenue

Founded

1905

Headcount

586

Headquarters

Australia

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

On September 9, 2026, Cricket Australia signed a deal with Komo Technologies to deploy its audience engagement and data platform across international cricket and the Big Bash leagues, enabling interactive features like predictions and in-game participation tools across venues, broadcasts, and digital products. Previously, on September 8, Cricket Australia moved forward with plans for privatization, which will grant states the scope to sell stakes in their teams, a concept supported by Tasmania, Victoria, and Western Australia despite strong opposition from NSW and Queensland. Earlier, on August 31, Australia named its 15-man A squad for a tour of India, including veteran batter Peter Handscomb and Ashes-winning pacemen Brendan Doggett and Jhye Richardson. This followed Cricket Australia's partnership with Eluvio on August 30 to launch Cricket TV, a new direct-to-consumer streaming service aiming for a global audience. The broader industry discussions on August 16 also centered on private investment, media rights, and evolving structures in global cricket, including a potential 10-team BBL.

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Cricket Australia offers 14 products in the sports and media and telecoms services industries. Cricket Australia's product portfolio comprises of bat sports, media and TV services and sports tickets, merchandise and sponsorship.

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Cricket Australia's revenues were less than $500M in 2025. Caretta Research has split Cricket Australia's revenue into 4 different product categories, the largest of which is cricket. For full access to Cricket Australia's revenue breakdown subscribe to Caretta Portal.

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Sep

9th

2026

03:51

Partnerships and Alliances, Emerging Tech, Big Data/Analytics, Cricket, B2B Tag, Partnerships

Cricket Australia signs Komo deal for fan data push

Cricket Australia has signed a deal with Komo Technologies to use its audience engagement and data platform across international cricket and the Big Bash leagues. The agreement will let Cricket Australia run interactive features such as predictions, voting and other in-game participation tools across venues, broadcasts and digital products including CricketPlus.

Cmotech

Sep

8th

2026

03:52

B2B Tag

Benalla Ensign

Despite NSW and Queensland being fiercely against privatisation, CA is forging ahead with the bold concept. Tasmania, Victoria and Western Australia have long been in support of the decision. States will be given scope to go to market in selling off stakes in their teams.

Benalla Ensign

Aug

31st

2026

17:32

B2B Tag

Handscomb, Ashes-winning quicks in Australia A squad

Peter Handscomb's Test comeback hopes are alive after the veteran batter was named as the oldest and most experienced player on an Australia A tour of India. Ashes-winning pacemen Brendan Doggett and Jhye Richardson also add considerable firepower to the 15-man squad picked for the four-day component of the 'A' trip to Puducherry on India's east coast.

Cricket Australia

Aug

30th

2026

19:31

Partnerships and Alliances, Emerging Tech, New Offerings, Cricket, B2B Tag, Partnerships, New Offerings

Cricket TV Goes Global with Eluvio's Tech Boost

Cricket Australia Teams Up with Eluvio Man, Cricket Australia’s stepping up its game like never before. They've tagged Eluvio to turbocharge Cricket TV, a new direct-to-consumer streaming service. This ain’t just another pipe dream down under; it’s a global play set to seize eyeballs from Melbourne to Mumbai.

Investors Hangout

Aug

16th

2026

02:14

Capital Investment, Partnerships and Alliances, Cricket, B2B Tag, Partnerships, Facility Expansion, Investments

Cricket business news: BBL investment, media deals

This week’s biggest stories centre on private investment, media rights, and the changing structures underpinning global cricket. From a potential 10-team BBL and DAZN’s international cricket push to World Cup qualification reform, European expansion, and lessons from development programmes, the industry continues to evolve on and off the field.

Cricexec

Aug

15th

2026

08:32

B2B Tag

Cricket Australia Chief on ODI revenue challenge

Todd Greenberg, Cricket Australia chief executive, has highlighted a fundamental tension in modern cricket administration, the need to inject greater meaning into bilateral one-day internationals while simultaneously protecting the broadcast revenues that depend on them. Greenberg revealed that ICC CEO Sanjog Gupta had made similar comments earlier during a recent visit to Melbourne, when he addressed a Cricket Australia staff meeting.

CricTracker

Jul

21st

2026

00:24

B2B Tag

Final frontier: Smith and ageing Test team vow to complete unfinished business away from home

July 21, 2026 — 3:54pm You have reached your maximum number of saved items. Remove items from your saved list to add more. Much as the 2005 Ashes defeat kept their legendary forebears together until a blazing 5-0 revenge mission two years later, Steve Smith and his ageing teammates have committed to making collective amends for fumbled trips to India and England in 2023.

Brisbane Times

Jul

14th

2026

08:39

Events, Cricket, B2B Tag, Events and Conferences

Women's Cricket's Growing Divide: Why Pakistan And Others Are Falling Behind

Women’s cricket has never enjoyed greater visibility. Record crowds, lucrative broadcast deals and expanding franchise leagues have transformed the sport into a commercial success in several countries. Yet beneath that progress lies a stark imbalance. While a handful of nations have built fully professional systems, many Full Members continue to grapple with limited investment, inconsistent administration and social barriers that restrict the game’s growth.

WE News English

Jun

25th

2026

06:30

B2B Tag

Australia coach Shelly Nitschke says her team not focused on silverware as they enter a new era without retired stars

For the first time since 2017, the Aussies don’t currently hold a major trophy in their cabinet, losing at the semi-final stage at both the 2024 T20 World Cup and 2025 World Cup. Those results have also coincided with a changing of the guard.

Herald Sun

Jun

4th

2026

21:06

ESG, B2B Tag

CI, Islamic Relief Worldwide, CAFOD, CA, Buddhist Tzu Chi Foundation, CRS: Why a Just Transition is a Moral Imperative: Principles for a Holistic Transformation

United Nations Climate Change

Jun

4th

2026

02:40

B2B Tag

CA boss seeks to calm tensions after Victoria's 'not ideal' BBL move

CA held a call with state leaders of five states on Thursday to urgently discuss Victoria's revelations that they would merge Stars and Renegades Alex Malcolm Published: Jun 4, 2026, 8:10 AM (2 hrs ago)

ESPNcricinfo

Jun

1st

2026

20:43

B2B Tag

Myth or not, Aussies well drilled for old-school ODIs

Australia's first two ODIs against Pakistan have been worlds away from the Indian Premier League run-gluts their white-ball stars are fresh off. Even some in the host nation have queried the merits of Rawalpindi and Lahore's raging turners given next year's World Cup will be held in the southern African spring.

Cricket Australia

Examples of Cricket Australia's suppliers include HCLTech, Hudl and Accenture.

Example Suppliers

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Cricket Australia sells broadcasting rights of its 10 cricket competitions to 14 companies globally, covering 7 countries. Cricket Australia's rights holders include Sky Group. Cricket Australia currently holds 2 broadcasting rights for sports competitions including cricket.

Analysis

Data

Analysis

Data

Cricket Australia

2025 Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

News Summary:

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Example Suppliers

Example Sports Rights Customers

Example Sports Rights Suppliers

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