British Cycling

http://www.britishcycling.org.uk
https://www.linkedin.com/company/british-cycling/

British Cycling, a state-owned entity headquartered in the UK, was founded in 1959, operates with an estimated 520 employees, and reported $43.1M in revenue as of 2024. Positioning itself as a tier 2 media tech buyer, the company's primary focus is motorsports and cycling, functioning as the national governing body for cycling and based in Manchester.

2024 Revenue

Founded

1959

Headcount

514

Headquarters

Primary Segment

Motorsports and cycling

Ownership

State Owned

News Summary:

On March 18, 2026, British Cycling announced Alice Wood and Jonny Clay as Race Directors for the Lloyds Tour of Britain women’s and men’s races, respectively, for the 2026 event. Earlier, on March 5, 2026, the organization confirmed the Lloyds National Road Championships will return to Ceredigion, Wales, from June 25 to 28, 2026, following a successful 2025 edition. The event will feature Time Trial, Circuit Race, and Road Race Championships, with Lampeter set to host the Time Trials and Aberystwyth serving as the starting point for the Circuit and Road Races. This follows the March 3, 2026, announcement that Frank Slevin will step down as British Cycling's Independent Chair, a role he held since January 2018, due to a bowel cancer diagnosis, ending a tenure marked by significant transformation, stability, and renewed ambition.

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British Cycling offers 3 products in the media and telecoms services and sports industries. British Cycling's product portfolio comprises of media and TV services and motorsports and cycling.

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British Cycling's revenues were less than $50M in 2024. Caretta Research has split British Cycling's revenue into 3 different product categories, the largest of which is cycling. For full access to British Cycling's revenue breakdown subscribe to Caretta Portal.

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Mar

23rd

2026

11:05

B2B Tag

Local taxpayers set to fund return of major cycling event

North Yorkshire looks set to host a stage of the Tour of Britain cycle race in 2026 and 2027 — at a cost of £750,000 to local taxpayers. York and North Yorkshire Combined Authority, which is overseen by Labour mayor David Skaith, is expected on Friday (March 27) to agree a deal with British Cycling to bring the men’s race to the county.

The Stray Ferret

Mar

23rd

2026

11:05

B2B Tag

Local taxpayers set to fund return of major cycling event

The Stray Ferret

Mar

18th

2026

18:30

Events, B2B Tag

Race Directors for Lloyds Tour of Britain 2026 are announced

Alice Wood and Jonny Clay have been named as the Race Directors for the Lloyds Tour of Britain women’s and men’s races, respectively. Confirmation of these prestigious roles signal another landmark moment in the countdown to the 2026 event.

British Cycling

Mar

16th

2026

01:34

B2B Tag

Marginal gains: How the little things can make you a better rider (part one)

In elite cycling, the idea of marginal gains is now widely recognised, thanks largely to Dave Brailsford and his work with the British Cycling team in the early 2000s. He called it “the aggregation of marginal gains”—the principle that improving every small element by just 1% can add up to a massive overall advantage.

Bicycling Australia

Mar

5th

2026

10:30

Events, B2B Tag

Elite cyclists to return to Ceredigion after successful 2025

The Lloyds National Road Championships will return to the Welsh county after a successful edition in 2025, bringing three days of top-level racing to west Wales from June 25 to 28, 2026. The event will feature the Time Trial, Circuit Race and Road Race Championships, with Lampeter set to host the Time Trials and Aberystwyth once again chosen as the starting point for the Circuit and Road Races.

Tivy-Side Advertiser

Mar

5th

2026

06:12

Management Changes, B2B Tag

Backlash as road safety group tells cyclists to leave one metre when passing parked cars “to avoid being hit if a door is opened” — but riders in disbelief at advice not telling motorists to use Dutch

Kent Road Safety, a group associated with the county’s council which “strives to reduce life-changing and life-ending events on our roads”, shared the picture above with some advice for what to do when approaching parked cars or exiting parked vehicles.

Road.cc

Mar

3rd

2026

18:30

Management Changes, B2B Tag

Frank Slevin to step down as Chair of British Cycling

British Cycling today announces that Frank Slevin, the organisation’s Independent Chair since January 2018, will step down from his role following a recent diagnosis of bowel cancer. Slevin’s saddening decision follows a remarkable tenure with the organisation which has been marked by a period of significant transformation, stability and renewed ambition.

British Cycling

Mar

3rd

2026

18:30

Management Changes, B2B Tag

'A steadying force during one of the most pivotal periods' – British Cycling chair to step down for health reasons

British Cycling's chair, Frank Slevin, is to step down following a diagnosis of bowel cancer, it was announced on Wednesday. The former House of Fraser executive has been in the post since 2018, which he said had been "an incredible honour and privilege".

Cycling Weekly

Feb

18th

2026

18:30

Events, B2B Tag

Women & Girls Plan: Year 2 Progress and the Road to Year 3

Year 2 of the Women & Girls Plan built strongly on the foundations established in Year 1, continuing the delivery of key initiatives such as the Women in Cycling Community and the Annual Breeze Awards, while also introducing new programmes including Pedal and Picnic and the Venture Girls Project.

Beicio Cymru

Feb

9th

2026

13:00

Events, B2B Tag

British Cycling announce 2026 Lloyds National Gravel Championships

Today, British Cycling are proud to announce the inaugural Lloyds National Gravel Championships, coming to Scotland this August. Building on the growth, popularity and success of the discipline in recent years, gravel will now have an official British Cycling sanctioned national championship event, aiming to further grow its reach and awareness.

British Cycling

Jan

28th

2026

13:00

B2B Tag

British Cycling Announce 2026 Elite Development Teams

British Cycling is delighted to announce the Elite Development Teams for 2026. These teams continue to play a vital role in nurturing young talent and developing the next generation of professional riders. Through dedicated support, structured race programmes, and innovative development initiatives, these teams provide the perfect platform for riders to grow, compete, and succeed on the national and international stage.

British Cycling

Jan

26th

2026

18:30

B2B Tag

"I’m proud of what we have achieved": British Cycling CEO moves to lead a new project

Beyond the financials, Dutton played a central role in staging key events in British cycling. In 2024 he oversaw the initiative to rescue the men’s and women’s Tours of Great Britain after the previous organiser was wound up, ensuring both races could continue.

CyclingUpToDate

British Cycling has suppliers like IMG Studios.

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British Cycling sells broadcasting rights of its 2 cycling and cyclo-cross competitions globally. British Cycling currently holds broadcasting rights for sports competitions including cyclo-cross.

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Analysis

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British Cycling

2024 Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

News Summary:

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