Badminton Asia, a Privately Owned entity headquartered in Maldives, was founded in 1959 and operates with approximately 20 employees, reporting $911,648 in revenue as of 2023. The organization also functions as a tier 3 media tech buyer. It serves as the governing body for badminton in Asia and is one of the five continental bodies under the Badminton World Federation, primarily focusing on racquet sports. Historically, the confederation was headquartered in Kuala Lumpur, Malaysia until its relocation to Maldives in 2021.

Revenue

Founded

1959

Headcount

16

Headquarters

Maldives

Primary Segment

Racquet sports

Ownership

Privately Owned

News Summary:

On April 30, 2026, defending champions China and 2022 winners India both advanced to the Thomas Cup 2026 semi-finals, each overwhelming their respective opponents 3-1. China’s campaign received a boost with the return of world number one Shi Yu Qi, who had missed latter stages of the group stage due to illness. Previously, on April 29, the Uber Cup 2026 quarter-final draw set up compelling ties, with defending champions China preparing their assault on a record 17th title against Malaysia, who recently ended a 16-year absence from the knockout rounds. This followed a historic upset on April 28, where France eliminated 14-time champions Indonesia 4-1 in the Thomas Cup group stage, preventing the multiple champions from advancing to the knockout rounds for the first time. Earlier on April 28, Korea and Indonesia claimed top spots in their respective Uber Cup groups, confirming all eight quarter-finalists. Indonesia secured its top spot by edging Chinese Taipei 3-2. On April 27, China, Japan, South Korea, Thailand, Indonesia, Chinese Taipei, Malaysia, and hosts Denmark all confirmed their Uber Cup knockout berths, with Malaysia ending a 16-year drought to reach the quarter-finals for the first time since 2010.

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Badminton Asia offers 2 products in the sports and media and telecoms services industries. Badminton Asia's product portfolio comprises of racquet sports and search, social, and retail media.
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Badminton Asia's revenues were less than $10M in 2023. Caretta Research has split Badminton Asia's revenue into 2 different product categories, the largest of which is badminton. For full access to Badminton Asia's revenue breakdown subscribe to Caretta Portal.
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Badminton Asia sells broadcasting rights of its badminton competitions to 4 companies globally, covering 3 countries. Badminton Asia's rights holders include YouTube.

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