Automobile Club de l'Ouest, also known as ACO, a privately owned entity headquartered in France, was founded in 1906 and employs approximately 380 individuals. Primarily engaged in spectator sports, the organization reported $140.7M in revenue as of 2024. It operates as a tier 1 media tech buyer. The club specializes in the creation and organization of major motor sporting events, notably creating the first Grand Prix in motor racing history in 1906 and the first Le Mans 24 Hours in 1923. Since 2012, ACO has been the organizer and promoter of the FIA World Endurance Championship (FIA WEC), and it is also the creator of several continental series, including the WeatherTech SportsCar Championship (formerly the American Le Mans Series, established in 1999), the European Le Mans Series (2004), and the Asian Le Mans Series (2013).

Revenue

Founded

1906

Headcount

562

Headquarters

France

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

The next generation of Le Mans Prototype 2 (LMP2) race cars will debut in all Automobile Club de l’Ouest (ACO)/Le Mans Endurance Management (LMEM) championships, including the 24 Hours of Le Mans, in 2028, before entering the IMSA WeatherTech SportsCar Championship in 2029. These new LMP2 cars will feature two different chassis options and a new engine. Previously, on June 17, Porsche stated that the new 2030 regulations for the World Endurance Championship's Hypercar class, outlined by the FIA and the ACO on the eve of the Le Mans 24 Hours, could influence its future participation in the class. Earlier, on June 12, FIA President Mohammed Ben Sulayem confirmed his attendance at the 2026 edition of the 24 Hours of Le Mans. This followed the confirmation on June 12 that Silverstone will rejoin the FIA World Endurance Championship calendar in 2027, marking its first appearance since 2019.

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Automobile Club de l'Ouest offers 13 products in the media and telecoms services and sports industries. Automobile Club de l'Ouest's product portfolio comprises of motorsports and cycling, sports tickets, merchandise and sponsorship and media and TV services.
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Automobile Club de l'Ouest's revenues were less than $250M in 2024. Caretta Research has split Automobile Club de l'Ouest's revenue into 4 different product categories, the largest of which is sponsorship and merchandise. For full access to Automobile Club de l'Ouest's revenue breakdown subscribe to Caretta Portal.
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Examples of Automobile Club de l'Ouest's suppliers include Letsee, Stop & Go and Infront Sports & Media.

Example Suppliers

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Automobile Club de l'Ouest sells broadcasting rights of its 7 motorsports competitions to 108 companies globally, covering 28 countries. Automobile Club de l'Ouest's rights holders include YouTube. Automobile Club de l'Ouest currently holds broadcasting rights for sports competitions including motorsports.

Example Sports Rights Customers

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Example Sports Rights Suppliers

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