Vidyard, a privately owned company headquartered in Canada, was founded in 2011 and employs approximately 300 individuals. The company operates as an enterprise Online Video Platform (OVP), providing online audio and video media solutions.
On July 6, 2026, Vidyard powered Quarterly Business Reviews (QBRs) for 100% of its customer base, with its Customer Success team emphasizing tailored experiences as the foundation of customer value for the video platform. Previously, on July 1, the company discussed interactive video marketing, noting that marketers have increasingly utilized video to address shrinking attention spans, making content easier to consume, share internally, and revisit during the buying journey. The company also addressed challenges in personalized video, observing that while tailored video can significantly boost email reply rates from a typical 4% to 17% over six weeks, the manual effort of creating numerous one-to-one videos is substantial. This followed news on June 16, 2026, that Vidyard, an AI-powered video selling platform, utilized HiBob for error-free reporting, which helped streamline its people operations that had become strained by manual processes as the company scaled across Canada and the US.