Vida, a privately owned company headquartered in the US and part of Visual Data, was founded in 2022. The company operates with approximately 10 employees and reported $1.5M in revenue as of 2024. Functioning as a content supply chain specialist, Vida offers a SaaS content operating system that supports various processes from clip sales and production collaboration to library management and connected platform distribution.
On January 21, 2025, Vida announced a strategic partnership with JB&A Distribution. On August 22, 2024, Seven.One Studios International implemented Connect2, Vida's self-service asset management application. Vida's Content OS platform integrated with BBC and Getty Images, impacting archive management and content monetization. Vida also announced that its Content OS is listed on the AWS Marketplace. Finally, Vida plans to showcase VIDA x AirFrame™ and Connect2 at the NAB Show 2025 in Las Vegas.
Vida's customers primarily consist of media and TV services, manufacturing and marketplaces companies. Examples of Vida's customers include Getty Images, Mattel and BBC Studios.
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