Trace, a privately owned company headquartered in France, was founded in 2003 and employs approximately 540 individuals. The company reported $21.7M in revenue as of 2023. As a tier 2 media tech buyer, Trace specializes in broadcast television and radio, focusing on afro urban music and entertainment. It operates through television channels, radio stations, and digital platforms, reaching an audience of 350 million people in over 189 countries, with a particular focus on French-speaking fans of afro urban culture worldwide across Sub-Saharan Africa, Europe, the Caribbean, and the Indian Ocean.

2021 Revenue

Founded

2003

Headcount

533

Headquarters

France

Primary Segment

Broadcast television and radio

Ownership

Privately Owned

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Trace offers 2 products in the media and telecoms services industry. Trace's product portfolio comprises of media and TV services and broadcast television and radio.
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Trace's revenues were less than $25M in 2023. Caretta Research has split Trace's revenue into 2 different product categories, the largest of which is linear (thematic channel groups). For full access to Trace's revenue breakdown subscribe to Caretta Portal.
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