Trace is a privately owned company headquartered in France. Founded in 2003, it employs approximately 540 individuals, reported $22.5M in revenue as of 2023, and functions as a tier 2 media tech buyer. The company specializes in afro urban music and entertainment, operating through television channels, radio stations, and digital platforms. It reaches an audience of 350 million people in over 189 countries, catering to French-speaking fans of afro urban culture worldwide, particularly in Sub-Saharan Africa, Europe, the Caribbean, and the Indian Ocean.

2021 Revenue

Founded

2003

Headcount

533

Headquarters

France

Primary Segment

Broadcast television and radio

Ownership

Privately Owned

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Trace offers 2 products in the media and telecoms services industry. Trace's product portfolio comprises of media and TV services and broadcast television and radio.
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Trace's revenues were less than $25M in 2023. Caretta Research has split Trace's revenue into 2 different product categories, the largest of which is linear (thematic channel groups). For full access to Trace's revenue breakdown subscribe to Caretta Portal.
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