The Joester Loria Group, a privately owned company based in the United States, founded in 1999, operates with approximately 30 employees. Functioning primarily in advertising, marketing, and media agencies, the company specializes as a full-service licensing agency.
On September 2, 2026, The Joester Loria Group (JLG) brokered a collaboration between Toyota and Pull&Bear, which resulted in a new seven-piece capsule collection inspired by Toyota’s heritage and motorsports, specifically the iconic Celica. Previously, on August 19, JLG, as Miffy's North American brand licensing agent, facilitated a partnership between apparel and accessories brand Carmico and Miffy for a new collection inspired by the character's iconic dress. This followed JLG's announcement on August 10 regarding new Miffy collaborations, noting the character's growing popularity for collaborative products, particularly in the accessories space. Earlier, on August 5, the company launched the Pringles x LeSportsac collection, which reimagines LeSportsac's signature silhouettes through the graphics and vibrant color palette of Pringles. On July 29, JLG also facilitated a collaboration between Miffy and travel and lifestyle brand CALPAK, introducing a collection of kids' backpacks, lunch bags, and travel accessories for the back-to-school season.
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