RTB House is a privately owned company headquartered in Poland. Founded in 2012, it operates with approximately 1280 employees across over 30 offices worldwide. The company functions as an ad tech company, specializing in targeted advertising, including retargeting and real-time bidding (RTB) strategies.
On June 30, 2026, RTB House’s Jaysen Gillespie presented new research during a talk with GNC, revealing that approximately 20% of shoppers convert on their first website visit, thereby outlining typical consumer behavior before purchase. Earlier, on June 16, 2026, RTB House appeared as one of several all-purpose retargeting solutions, alongside competitors such as Criteo, Google DV360, TTD, and AppLovin, in discussions highlighting that many clients utilize multiple such platforms. This followed a June 12, 2026, article which examined RTB House's standing as a significant entity within the evolving global advertising ecosystem throughout 2026.
RTB House offers 2 products in the ad tech and services industry. RTB House's product portfolio comprises of RTB and programmatic and ad measurement and verification.
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RTB House's customers primarily consist of telecoms and motor Vehicle Manufacturing companies. Examples of RTB House's customers include Audi, Mercedes-Benz and MEO.
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