RS Group, also known as RS Public Company Limited, is a publicly owned company headquartered in Thailand. Founded in 1976, and employing approximately 310 individuals, the company reported $57.1M in revenue as of 2025. Initially focused on entertainment as a major music label and media operator, it has since transformed into a diversified commercial organization under its proprietary "Entertainmerce" business model. This model involves leveraging existing media assets, including digital TV (Channel 8) and radio (COOLfahrenheit), to drive direct-to-consumer sales for its commerce subsidiaries. These commercial units encompass RS Mall for multi-platform shopping, RS LiveWell for health and beauty products, and RS Pet All for pet wellness and retail. By integrating content creation with product distribution, RS Group utilizes its audience reach and data analytics to market and sell its house brands and partner products directly to millions of Thai consumers.
On September 15, 2026, RS Group announced its support for the NVIDIA Jetson Orin Nano 2 robotics computer, a new entry-level edge AI platform designed to deliver next-generation AI performance in a compact, power-efficient format, with availability expected in the first half of 2027. Previously, on September 3, 2026, the company earned "Best Places to Work LGBTQ+" certification from HRC Equidad MX, the Human Rights Campaign's Mexican workplace equality program, in its inaugural year of participation. Earlier, on August 31, 2026, RS Group released a white paper which highlighted that many UK data centre operators may be exposed to unnecessary risks by underestimating the importance of a well-defined maintenance, repair, and operations (MRO) supply chain strategy.
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