Real Betis Balompie, a privately owned company based in Spain, was founded in 1907 and employs approximately 290 individuals. Functioning as a tier 1 media tech buyer, the company operates in broadcast television and radio, associated with its identity as a Spanish professional football club based in Sevilla.
On February 16, 2026, Real Betis and Hummel unveiled a new shirt made from oranges as part of the 'Forever Green' campaign, 'Green living starts in the neighbourhood,' which promotes the link between urban health and the preservation of orange trees, emphasizing urban natural heritage. On February 1, Real Betis Balompié and Club América finalized the transfer of Álvaro Fidalgo, who signed a contract until 2030. The transfer, which coach Manuel Pellegrini announced as a key strengthening for Betis at the European market closure, brought Fidalgo, who developed in the youth academies of Real Oviedo, Sporting de Gijón, and Real Madrid, to the club. Earlier, on January 29, Coach Manuel Pellegrini commented on Betis' 2-1 victory against Feyenoord, noting the team's achievement of an "important fourth place."
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Real Betis Balompie offers 2 products in the media and telecoms services industry. Real Betis Balompie's product portfolio comprises of media and TV services and broadcast television and radio.
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