Plan B Media
Plan B Media is a publicly owned company headquartered in Thailand, founded in 2005, with approximately 540 employees. The company reported $290.1M in revenue as of 2025. Functioning as a Thai advertising and content conglomerate, Plan B Media has evolved from a traditional out-of-home (OOH) media provider into a diversified engagement marketing platform. The company operates networks of outdoor advertising assets, controlling digital screens, static billboards, and transit media across Bangkok’s mass transit systems and airports. Beyond physical ad space, the group has expanded into sports and entertainment rights management to drive viewer engagement, serving as the official commercial rights holder for the Football Association of Thailand (FAT) and the Olympic Games in the region, while also managing pop culture properties such as the idol group BNK48.

2025 Revenue

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Founded

2005

Headcount

536

Headquarters

Thailand

Primary Segment

Other media

Ownership

Publicly Owned

Deployments

7

Similar Companies

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Plan B Media offers 3 products in the media and telecoms services industry. Plan B Media's product portfolio comprises of other media.
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Plan B Media's revenues were $290.1M in 2025. Caretta Research has split Plan B Media's revenue into 2 different product categories, the largest of which is out of home advertising, which represents 100% of Plan B Media's revenue.
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Plan B Media's customers primarily consist of personal Care Product Manufacturing and food and Beverage Services companies. Examples of Plan B Media's customers include L'Oreal, Nestle and BYD.

Example Customers

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Plan B Media currently holds 4 broadcasting rights for sports competitions including multi-sport.

Example Sports Rights Suppliers

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