On August 24, 2026, Pika Labs was recognized for its speed and "Pikaffects Pikaframes" features, making it a preferred tool for social-first clips, though this focus presents limitations for producing longer content. Previously, on August 18, the company introduced Pika Speech, enabling voice generation from five seconds of reference audio for up to five minutes per request. Concurrently, Pika unveiled Pika SFX, a model that generates production-ready sound effects from written descriptions in real-time, handling single events or complete sound sequences with specific timing and mood. The firm also launched Pika Soundtrack, designed to create audio that understands on-screen events and their timing. These announcements followed the August 14 introduction of Pika Audio, which debuted with four frontier audio models marketed with competitive pricing.