Midco Sports is a privately owned company headquartered in the US. Founded in 2010, the company has approximately 60 employees and reported $38.1M in revenue as of 2023, functioning as a tier 2 media tech buyer. It specializes in media and TV services, operating as a local and regional sports source that provides live games, analysis, and original sports programming in Minnesota, North Dakota, and South Dakota.
Midco Sports, a Sioux Falls, SD-based regional sports network, recently discussed its transformation into a national-minded streaming and production partner, aiming to offer the polish of a major player while retaining a personal touch, leveraging nearly a century of experience in the Upper Midwest. On January 25, 2026, Midco Sports announced its selection of Visaic as its new streaming platform provider, a partnership Visaic initially announced on January 22, 2026. This technology upgrade for fans will utilize Visaic's AI-powered digital platform for scalable live streaming, real-time video clipping, AI-generated highlight moments, and fan engagement features within a unified cloud-based workflow. This follows an enhanced partnership revealed on August 20, 2025, with South Dakota State University Athletics. This collaboration will bring a record number of Jackrabbit athletic events to linear television during the 2025-26 season, ensuring unprecedented visibility for SDSU Athletics on Midco Sports and Midco Sports Two.
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Midco Sports offers products in the media and telecoms services industry. Midco Sports's product portfolio comprises of media and TV services.
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Midco Sports's revenues were less than $50M in 2023. All the revenue comes from video streaming.
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