GOOD AMERICAN is a privately owned company headquartered in the US. Founded in 2016, the company operates with approximately 510 employees. Functioning as a Los Angeles-based, B-Corp certified fashion brand, GOOD AMERICAN was founded by Emma Grede and Khloé Kardashian. It is dedicated to body positivity and size inclusivity, offering products across sizes 00-32+. The company specializes in premium denim, activewear, and ready-to-wear, and maintains a commitment to sustainable and ethical manufacturing practices.