Gearbox Entertainment, a privately owned company headquartered in the US, was founded in 1999 and employs approximately 600 individuals. It specializes in computer games, functioning as a creator and distributor of transmedia entertainment, developing and publishing products through its subsidiaries, Gearbox Software and Gearbox Publishing.
Gearbox Entertainment released Borderlands 4 Story Pack 2 and Bounty Pack 5 on September 11, 2026. The update introduces the new Vault Hunter Loveless the Hacker, enabling players to team with FL4K against the Tediore corporation or join Amara to explore the Phase dimension. Previously, on August 10, 2026, Saber Interactive CEO Matt Karch reportedly targeted Gearbox Software president Randy Pitchford through an intentional Easter egg in the debut trailer for *Rideshare Stimulator*. The vehicle teaser featured a Texas license plate reading “USB DRV” paired with a cog wheel symbol, referencing Pitchford’s 2018 USB drive controversy. Earlier, on June 26, 2026, 2K and Gearbox Software launched the Borderlands 4 Version 1.8 update, which included a free raid and Bounty Pack 3. This followed comments made by Take-Two Interactive CEO Strauss Zelnick on May 18, 2026, who stated in an interview that changing the visual style of the first Borderlands game cost $50 million. Zelnick explained that Gearbox Software, as the developer, decided to alter the game's initial darker, more realistic vision at the last moment.
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Gearbox Entertainment offers products in the media and telecoms services industry. Gearbox Entertainment's product portfolio comprises of consumer gaming.
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