Culture Convenience Club, also known as CCC, is a privately owned Japanese company headquartered in Japan, functioning as a tier 1 media tech buyer. Founded in 1982, the company employs approximately 2,500 individuals. It operates as a lifestyle content and data marketing conglomerate, notably managing the Tsutaya bookstore and rental chain. The company is also responsible for creating the T-Point (now integrated into V-Point) loyalty program, which is one of the largest multi-partner data platforms in Japan. As of 2026, CCC transitioned from a traditional video rental business into a culture infrastructure company, specializing in high-concept retail design (such as the Tsutaya Books "T-Site" locations), digital platform management, and big-data consulting.
Culture Convenience Club (CCC) participated in the February 1, 2026, opening of the experimental apartment hotel "Sumu Ueno East" in Higashi-Ueno, Tokyo, aiming to produce stay experiences through cultural editing. This follows the January 28, 2026, announcement that a "TSUTAYA BOOKSTORE Hitachiota (tentative name)" will open in June 2026 in Ibaraki Prefecture Hitachiota City. The bookstore, developed as a public-private partnership complex facility, was announced by Culture Experience Co. Ltd. and Book Ace Co. Ltd.
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