Cardlytics

http://www.cardlytics.com
https://www.linkedin.com/company/cardlytics/

Cardlytics, a publicly owned company headquartered in the US, founded in 2008, operates with approximately 470 employees, and reported $233.3M in revenue as of 2025. The company's main product is marketer and agency technology. It functions as an advertising platform within banks' digital channels, partnering with financial institutions to operate banking rewards programs. The company maintains a secure view into consumer spending, leveraging these insights to assist marketers in identifying, reaching, influencing buyers, and measuring the sales impact of campaigns. Its team, composed of analysts, developers, data scientists, marketers, account managers, and consultants, focuses on making data informative and actionable for its partners.

2025 Revenue

Founded

2008

Headcount

466

Headquarters

Primary Segment

Marketer and agency technology

Ownership

Publicly Owned

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Cardlytics offers 2 products in the media and telecoms services and ad tech and services industries. Cardlytics's product portfolio comprises of marketer and agency technology and search, social, and retail media.

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Cardlytics's revenues were $233.3M in 2025. Caretta Research has split Cardlytics's revenue into 2 different product categories, the largest of which is retail Media Network (RMN), which represents 57% of Cardlytics's revenue.

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