Boku, publicly owned and headquartered in the US, was founded in 2008 and employs approximately 500 individuals. The company reported $128.8M in revenue as of 2025. Boku specializes in providing carrier commerce and mobile identity solutions.
On July 9, 2026, Boku announced the purchase of a number of its ordinary shares through Investec Bank plc, with acquisitions occurring between July 2 and July 8, 2026. This company share purchase followed Boku CEO Stuart Neal increasing his stake through a personal share purchase on July 8. Earlier on July 8, the San Francisco, California-based mobile payment service provider warned that its financial performance for 2026 is expected to fall below current market expectations, resulting in a 33% plunge in its share price. Boku cited delays in launching several new connections and slower than anticipated merchant onboarding for the revised outlook. The company now anticipates 2026 revenue between $135 million and $142 million, and adjusted earnings before interest, tax, depreciation, and amortisation (EBITDA) of $38 million to $42 million. These figures compare with prior consensus estimates of $155 million in revenue and $49.9 million in adjusted EBITDA.
Boku's customers primarily consist of software Development, search, social, and retail media and enterprise cloud companies. Examples of Boku's customers include Microsoft, Amazon and Google.
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