Yell, a privately owned company headquartered in Shinjuku City, Tokyo, Japan, was founded in 2020. With approximately 30 employees, it reported $13.9M in revenue as of 2023, and functions as a tier 2 media tech buyer. The company operates as a specialized Japanese human resources and organizational development firm, known for its concept of "External Mentoring and Listening" for the corporate sector. It provides a proprietary "YeLL" platform that connects employees with external "Professional Listeners" to enhance psychological safety, employee engagement, and leadership development.
On March 3, 2026, Yell highlighted that homeowners could face combined fines totalling £26,000 for breaching UK gardening laws, including regulations on hedge height, unauthorised tree work, and garden bonfires. Previously, on January 9, 2026, Yell provided advice from plumbing experts on ideal thermostat settings to reduce the risk of costly damage from frozen and burst pipes in cold weather. This followed earlier guidance published on November 24, 2025, from a plumbing expert explaining optimal heating usage, including an "18C rule," to maximize radiator efficiency as cold weather approached. Earlier, on November 3, 2025, Yell published an article exploring how artificial intelligence could streamline digital marketing feedback loops, featuring insights from a B2B journalist and digital agency founder.