Urbana Play

http://www.urbanaplayfm.com
https://www.linkedin.com/company/urbanaplayfm/

Urbana Play, a privately owned Argentine company headquartered in Argentina and operating under Grupo America, functions as a tier 2 media tech buyer. Founded in 2021, the company employs approximately 80 individuals and reported $7.1M in revenue as of 2023. This Argentine multimedia radio station is operated by Kuarzo Entertainment Argentina, utilizing a "Transmedia" business model and branding itself as "The Radio You Watch". Urbana Play manages a high-fidelity studio environment in Palermo, Buenos Aires, leveraging video streaming technology to broadcast its entire programming grid live across YouTube, Twitch, and its official web portal.

Revenue

Founded

2021

Headcount

Headquarters

Argentina

Primary Segment

Media and TV services

Ownership

Privately Owned

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Urbana Play offers 2 products in the media and telecoms services industry. Urbana Play's product portfolio comprises of broadcast television and radio and media and TV services.

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Urbana Play's revenues were less than $25M in 2024. Caretta Research has split Urbana Play's revenue into 2 different product categories, the largest of which is video streaming. For full access to Urbana Play's revenue breakdown subscribe to Caretta Portal.

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