Team GB

Team GB

http://www.teamgb.com
https://www.linkedin.com/company/teamgb/

Team GB is a Privately Owned entity headquartered in the UK. The organization employs approximately 130 individuals and reported $43.3M in revenue as of 2023. It is identified as a tier 2 media tech buyer. As the Great Britain and Northern Ireland Olympic Team, Team GB focuses on providing Media and TV services.

Revenue

Founded

-

Headcount

201

Headquarters

United Kingdom

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

On July 6, 2026, Bulldog Licensing was appointed as the licensing agent for Team GB, tasked with uniting and inspiring the nation through the selection of athletes for the Olympic Games. Previously, on April 23, 2026, Team GB opened applications for riders seeking selection for the 2026 FIM 6DAYS Enduro of Nations in Portugal. This event marks the 100th running of the ISDE, scheduled from October 12-17, 2026, in Grândola, a venue with a strong heritage in international off-road racing. Earlier, on April 7, 2026, Tim Ellerton, Team GB’s Chief Commercial Officer, was confirmed as a speaker for the Tuning In North conference, which took place on April 22 in Manchester, where he was set to explore how audio could transform sporting success into a shared national experience. This followed a special training session on February 22, 2026, where the British Army’s 1st Battalion Duke of Lancaster's Regiment (1 LANCS) trained with Team GB at The Lion’s Den in Sheffield.

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Team GB offers 4 products in the media and telecoms services and sports industries. Team GB's product portfolio comprises of sports tickets, merchandise and sponsorship and search, social, and retail media.

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Team GB's revenues were less than $100M in 2024. Caretta Research has split Team GB's revenue into 4 different product categories, the largest of which is sponsorship and merchandise. For full access to Team GB's revenue breakdown subscribe to Caretta Portal.

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Jul

23rd

2026

23:30

Partnerships and Alliances, B2B Tag, Partnerships

Spire Harrogate celebrates Team GB healthcare partnership

A new partnership is set to connect elite sport and healthcare in the run-up to the Olympic Games. Spire Healthcare, which operates Spire Harrogate, will serve as the exclusive Official Healthcare Services Partner for Team GB through to the Los Angeles 2028 Olympic Games.

Gazette & Herald

Jul

21st

2026

05:45

Partnerships and Alliances, B2B Tag, Partnerships

Spire Hull & East Riding Hospital welcomes healthcare partnership with Team GB

'Across Spire we see the benefits of staying active for improving health and supporting recovery day-in-day out' Spire Healthcare, which operates Spire Hull & East Riding Hospital, has announced a new strategic partnership with Team GB, becoming the team’s exclusive official healthcare services partner through to the end of 2028 - including the Los Angeles Olympic Games of that year.

Jul

15th

2026

06:30

B2B Tag, Partnerships

Spire Healthcare announced as exclusive Team GB Official Healthcare Services Partner

The partnership brings together two purpose-led organisations with a shared ambition to “make a healthier, more productive nation”, combining elite sport and leading healthcare expertise to inspire healthier lifestyles across the UK. The collaboration will leverage Spire’s extensive UK footprint of 38 hospitals and more than 60 clinics, alongside its network of expert consultants, to promote the health benefits of physical activity and high-quality care.

Jul

15th

2026

06:30

Partnerships and Alliances, B2B Tag, Partnerships

Spire Healthcare announced as exclusive Team GB Official Healthcare Services Partner

The partnership will also see Spire Healthcare team up with Team GB athletes on campaigns and storytelling, championing the role of sport in helping us live heathier, happier lives, through extraordinary patient journeys and recovery stories.

Spire Healthcare

Jul

15th

2026

06:08

Events, B2B Tag, Events and Conferences

Shorts: Premier Padel, DAZN, Team GB

Premier Padel has signed a long-term global licensing deal with digital sports platform Fanatics. Under the terms of the multi-year agreement, Fanatics will act as master licensee covering e-commerce, in-venue retail, wholesale, product and memorabilia. The collaboration will also see Fanatics run in-venue retail at tour events, starting with the Premier Padel Finals in Barcelona this December.

Jul

6th

2026

09:59

Partnerships and Alliances, B2B Tag

Bulldog Licensing Partners With Team GB

Bulldog Licensing, one of the leading agencies in Europe, has announced its appointment as licensing agent for Team GB, the nation’s favourite sports team. Team GB’s mission is to unite and inspire the nation, and it does so by selecting the country’s finest athletes to compete in the Olympic sports at the greatest sporting competition in the world, the Olympic Games.

Licensing Magazine

Apr

23rd

2026

09:32

Applications Now Open for 2026 ISDE Team GB Selection

Team GB has officially opened applications for riders wishing to be considered for selection for the 2026 FIM 6DAYS Enduro of Nations in Portugal. The 2026 edition marks a historic milestone as the 100th running of the ISDE, with the event set to take place from 12–17 October 2026 in Grândola, returning to one of Europe’s most established enduro locations and a venue with a strong heritage in international off-road racing.

Auto-Cycle Union

Apr

7th

2026

08:49

Events, B2B Tag

Tuning In North adds final speakers for April conference

Tuning In North will take place at Manchester’s Stoller Hall on Wednesday 22 April, with the final speakers now confirmed. Simon Rimmer, Gold Radio presenter and co-host of Channel 4’s Sunday Brunch, will join Lucy Darby, Global’s Brand Experience Director, and Tim Ellerton, Team GB’s Chief Commercial Officer, to explore how audio can turn sporting success into a shared national experience.

Feb

22nd

2026

18:30

Partnerships and Alliances, B2B Tag

1 LANCS train with Team GB

The British Army’s 1st Battalion, Duke of Lancaster's Regiment (1 LANCS) Kingsmen had an unforgettable day when they stepped into the ring at The Lion’s Den in Sheffield for a special visit and training session with Team GB.

British Army UK

Feb

9th

2026

07:23

Partnerships and Alliances, Emerging Tech, Sports Rights Updates

Shorts: LIV Golf, Team GB, Legends Global

LIV Golf has renewed its broadcast partnership with SuperSport to deliver live coverage across Sub-Saharan Africa. The agreement ensures that the MultiChoice-owned broadcaster will air all 14 LIV Golf League events during the 2026 season. This includes the league’s debut tournament in the region, LIV Golf South Africa.

Feb

5th

2026

07:04

Partnerships and Alliances, Emerging Tech, B2B Tag

Team GB partner with Options Technology

Team GB have appointed Options Technology as their official IT provider ahead of the upcoming Olympic cycle, beginning with the Milano Cortina 2026 Olympic Winter Games. The multi-Games agreement will see the team leverage AtlasWorkplace, the tech firm’s corporate IT platform, to support operations through to the Los Angeles 2028 Summer Olympic Games.

Jan

22nd

2026

02:19

Partnerships and Alliances, Capital Investment, B2B Tag

Backing Britain on the global stage: Sky becomes an official partner of Team GB and ParalympicsGB

Sky today announces a new partnership with Team GB and ParalympicsGB, reinforcing its commitment to British sport, and bringing the country together around significant cultural moments, inspiring stories and achievements that matter most. The partnership will run from the Olympic and Paralympic Winter Games Milano Cortina 2026 through to the Olympic and Paralympic Games Los Angeles 2028, supporting athletes across the full Olympic and Paralympic cycle.

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