Special Olympics, privately owned and headquartered in the US, founded in 1968, operates as a non-profit organization with approximately 2,030 employees. The company also functions as a tier 1 media tech buyer. It is the world's largest sports organization for children and adults with intellectual and physical disabilities, providing year-round training and activities to millions of participants and Unified Sports partners in more than 150 countries.
Veo recently highlighted how its partnership with Special Olympics enabled supporters worldwide to connect to the Special Olympics Unified Football World Cup, held in Paris from July 6 to 11, through live-streamed matches and recordings. Previously, on September 15, Special Olympics hosted "Sibling Voices," a global webinar in partnership with the Sibling Leadership Network and the Sibling Support Project, where more than 200 participants discussed the experience of being a sibling to a person with an intellectual disability. Earlier, on September 10, Toyota Motor Europe demonstrated its support for the Sweden Invitational Games 2026, which took place in Malmö from September 4 to 6 and welcomed over 2000 athletes from 26 countries. This follows the August 24 announcement that Henry Schein and Special Olympics extended their collaboration through 2030, continuing their efforts to improve access to health screenings, education, and wellness support for people with intellectual disabilities.
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Special Olympics offers products in the media and telecoms services industry. Special Olympics's product portfolio comprises of search, social, and retail media.
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