IndiaFirst is a privately owned company headquartered in India. Founded in 2023, the company employs approximately 10 individuals. It reported $2.3M in revenue as of 2023. As a tier 3 media tech buyer, IndiaFirst specializes in providing a subscription-based live news and entertainment streaming service.
IndiaFirst (Indiafirst Broadcast Network Private Limited), a Kerala-headquartered digital news and OTT streaming platform, officially unveiled its brand identity on February 23, 2026, at the AMMA Kudumba Sangamam 2026, held at Rajiv Gandhi Stadium Kochi. Separately, IndiaFirst Life Insurance recorded an 87% claim settlement ratio in 2026, according to data from the Insurance Regulatory and Development Authority of India (IRDAI), placing it behind top performers like Aditya Birla and HDFC, which achieved over 99%. This follows an announcement on May 12, 2025, from Bank of Baroda's MD CEO Debadatta Chand, detailing plans to list its subsidiaries, including IndiaFirst Life Insurance, after scaling them up and considering market conditions. Bank of Baroda holds a 64.98% stake in IndiaFirst Life Insurance, which reported a 14.39% growth in assets under management to Rs 30,967.89 crore in FY25.
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