News Summary:
On September 15, 2026, Gorenje, operating under Hisense Group, introduced the G600 dishwasher in the UAE and wider Middle East, an energy-efficient appliance designed to simplify daily routines. Previously, on September 7, Hisense invited visitors at IFA 2026 in Berlin to experience how artificial intelligence can make everyday home routines simpler and more intuitive. Earlier at the same event, on September 4, Hisense showcased its latest display, laser, and audio innovations under the theme “Innovating a Brighter Life,” focusing on vivid picture quality, viewing comfort, and immersive sound for home entertainment. This followed Hisense's announcement on September 3, also at IFA 2026, that it would continue its partnership with UEFA as an Official Partner of UEFA EURO 2028, marking its fourth consecutive sponsorship of the UEFA European Championship. On that same day, Hisense also presented its “Companion Living” vision at IFA 2026, integrating AI into daily experiences through its V AIOS and AI Companion Suite.
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