Giallozafferano, a privately owned company headquartered in Italy, was founded in 2006 and employs approximately 100 individuals. The company functions as a cooking media brand specializing in search, social, and retail media, designed to assist users in learning how to cook through step-by-step recipes and video tutorials.
GialloZafferano collaborated with McDonald’s to launch the McChicken Creation® Dolce Vita Edition on September 8, 2026, marking the eighth edition of their joint project which has sold over 64 million burgers. Previously, on November 19, 2025, GialloZafferano partnered with the Ministry of Foreign Affairs and International Cooperation for the tenth edition of the Italian Cuisine Week in the World, an event dedicated to promoting Italy's gastronomic heritage. Earlier in the year, on July 7, 2025, GialloZafferano opened CasaGiallo in New York, its first production house in the United States, designed to showcase Italian cuisine.
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Giallozafferano offers products in the media and telecoms services industry. Giallozafferano's product portfolio comprises of search, social, and retail media.
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Giallozafferano's revenues were less than $100M in 2024. All the revenue comes from search, display and digital publishing.
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