Edgewell Personal Care, a privately owned company headquartered in the US, was founded in 2015 and employs approximately 2,640 individuals. The company specializes in personal care product manufacturing, offering a portfolio of over 25 brands, including Schick®, Wilkinson Sword®, Edge®, Skintimate®, Playtex®, Stayfree®, Carefree®, o.b.®, Banana Boat®, Hawaiian Tropic®, Bulldog®, Jack Black®, and Wet Ones®. These brands serve consumers in more than 50 countries.
On April 30, 2026, Edgewell Personal Care's Schick brand launched its "Do Right By Your Skin" campaign, partnering with musician and actor Nick Jonas. Developed with BBH USA, the initiative aims to reframe shaving as an essential first step in skincare, promoting a skin-first philosophy. This campaign follows downbeat forecasts issued by Wall Street analysts for Edgewell Personal Care's stock on April 27, 2026, with financial institutions typically hesitant to release negative predictions. Earlier, on April 25, 2026, the company's stock price had climbed to $23.76, marking a 20.6% increase and outperforming the S&P 500 by 15.6% over the preceding six months, post-Q4 earnings.
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