Braze, publicly owned and headquartered in the US, was founded in 2011 and employs approximately 1590 individuals. The company reported $285.6M in revenue as of 2023. It offers marketer and agency technology, specializing as an omni-channel marketing SaaS platform that provides multi-industry customer engagement tools.
On March 20, 2026, an external financial analysis highlighted Braze as a company with growth potential, citing its role in powering customer messaging for brands such as Burger King, Canva, and HBO. Previously, on March 19, 2026, Meredith Mitchell, Braze's head of retail and e-commerce industry marketing, noted that personalization has become a critical marketing requirement for retailers, while current efforts frequently fall short with impersonal emails and irrelevant discount offers.
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