Bose, a privately owned company headquartered in the US, was founded in 1964, employs approximately 6,750 individuals, and reported $2.9B in revenue as of 2025. The company specializes in computers and electronics manufacturing, predominantly selling audio equipment. It is known for its home audio systems and speakers, noise cancelling headphones, professional audio products, and automobile sound systems.
On September 17, 2026, Bose refreshed its open-ear earbuds lineup, introducing the Bose Sport Open Earbuds and the second generation of its Ultra Open Earbuds, with both new products scheduled for release on October 1. Previously, on September 15, the company launched a new compact soundbar, designed to prioritize speech clarity to mitigate the common problem of dialogue being lost amidst music and effects in modern TVs. This development follows news from September 11, revealing that three former Bose engineers are creating an improved version of the company's Sleepbuds, which Bose had discontinued in 2023 after initially developing them as tiny earbuds to mask noise and aid sleep.
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