Amedia, a privately owned company based in Norway, founded in 1948 and employing approximately 540 individuals, specializes in media production. The company functions as a publisher of articles and newspapers.
On September 15, 2026, Amedia joined forces with Schibsted Media and Polaris to establish a joint venture focused on digital classified advertising in Norway, registering a merged company with the Norwegian Competition Authority. This initiative aims to tackle Vend, which was formerly tied to Schibsted Marketplaces. Previously, on August 30, Amedia's "National Championship (NM) in Recycling" campaign for Grønt Punkt Norge demonstrated significant engagement, creating a documented impact that exceeded industry benchmarks by involving competition and relevant content to change habits. Earlier, on July 5, Amedia scaled its video content to provide news for younger audiences, acknowledging that this demographic increasingly consumes news through apps like Snapchat and TikTok rather than traditional editorial sites. On June 16, Amedia, Norway’s largest local media publisher, highlighted its 14-year-old strategy for digital subscription success, which continues to yield results despite the company facing a difficult situation around 2013 and 2014.
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